Faculty Connection
Brand Strategy · Brand Visual Identity · Website Design · Marketing
Client
Faculty Connection
Year
2025
The Brief
Faculty Connection's nearly two-decade-old brand identity no longer reflected the authority and sophistication of their medical professional services in contract simplification, compliance navigation, and conflict resolution. This outdated presentation hindered their ability to effectively market and expand their network of trusted professionals. We executed a comprehensive rebrand with a modern, professional design system that communicates trust and clarity, built a new website optimized for converting medical professionals into network members, and launched a targeted fall marketing campaign to increase professional awareness and drive sign-ups for their growing network.
